SBDigital - Director of Video Creative

Full Time

Position Overview

SBDigital is seeking a talented, strategic Director of Video Creative to lead the development and production of compelling video content for clients.

The Director of Video Creative will help clients bring their stories to life. The Director will be responsible for the creative and technical process from conceptualization to placement - generating concepts, writing scripts, directing on-the-ground shoots, and managing post-production work.

The ideal candidate will bring experience developing creative video content, a strong understanding of political campaigns and messaging, a collaborative leadership style, and a passion for inspired, memorable storytelling.

This is an amazing opportunity for an ambitious and creative professional to play a key role in helping progressive organizations and candidates communicate with voters in tough campaigns across the country.


SBDigital Overview

SBDigital is a full-service digital strategy and advertising firm. Our clients represent some of the country’s most important progressive organizations and candidates, including Planned Parenthood Action Fund, Natural Resources Defense Council, Governor Phil Murphy, Black Futures Lab, Forward Majority, and North Carolina Democrats.

We are passionate, curious, and innovative. We care about our clients and campaigns. Our team of over 20 staff members across the country come to work with low egos, ready to collaborate, work hard, and have fun. We pride ourselves on a culture where all team members have a voice and feel valued and respected. 

The SBDigital team has roots in the political campaign world, with a background in field, data, digital communications, and creative. We provide our clients with the creative edge needed to win and run tough campaigns, and we ensure our clients receive the highest level of service and attention.

We specialize in targeted digital communication and are leaders in developing programs that efficiently engage audiences for electoral objectives (persuasion and mobilization) as well as brand promotion and organizing (supporter acquisition, fundraising, and visibility). Our expertise pairs new and evolving technology with proven messaging tactics, testing, and constant program optimization.

SBDigital is passionate about creating a workplace that promotes and values diversity. It is our responsibility to represent the diversity of the progressive community. We embrace our unique perspectives and allow employees to bring their full selves to work every day.


Key Position Responsibilities

Creative and Content Development

  • Generate creative concepts and write scripts.
  • Partner with clients to understand campaign objectives, messaging and audience.
  • Utilize polling data and campaign messaging to inform language and creative concepts. 


  • Lead all aspects of video production and post-production work, including editing and placement.
  • Plan and direct shoots, including managing the set, crew, and talent.
  • Manage production budgets.


  • Manage vendors, editors, and other creative team members throughout the creative and production process.
  • Collaborate with SBDigital team members to deliver exceptional content and service to clients.

Key Qualifications

  • Substantial experience developing and managing creative and video production.
  • A keen understanding of political campaigns and how language and storytelling motivates and persuades audiences.
  • Highly creative with excellent written and verbal communication skills.
  • Passion for advocacy, campaigns and storytelling.
  • Ability to distill complicated ideas into concise and actionable language.
  • Proven experience in script writing and copy editing.
  • Experience overseeing video shoots and post-production.
  • Collaborative and supportive working style.
  • Ability to adapt and lead in a fast-paced, deadline-driven environment while also navigating ambiguity and change inherent to an ever-changing field.
  • Strong background in project management.
  • Commitment to equity, diversity, and inclusion.


Compensation, Benefits, and Location

This position can be located anywhere in the United States. Salary is commensurate with experience.

SBDigital offers generous benefits, including health, dental, and vision benefits with a company contribution, 401K match, unlimited PTO (with company guidance to encourage staff to take time off!) and paid national holidays, 12 weeks of paid parental leave, and a home office stipend. Student loan repayment assistance and an annual company match on charitable giving are also available.


To Apply

To apply for this position, submit a cover letter and resume online at The cover letter should be concise and compelling and outline the specific ways in which you would be a good fit for this position. Only applications submitted through this website will be considered. Applications will be considered on a rolling basis.


SBDigital is an equal opportunity employer committed to a diverse, inclusive, and equitable workplace. SBDigital does not discriminate on the basis of race, color, creed, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, veteran status, or any other protected category under local, state or federal law.



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